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New Balance-ing Act: How Companies Go From Old to Classic

Markets

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March 30, 2025

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Bloomberg

Wall Street Week takes a look at how companies can successfully, or unsuccessfully, reinvent themselves in the face of new leadership, technology and competition. New Balance CEO Joe Preston describes how the $7B company has been able to go from a company known for the “dad shoe” to garnering celebrity followings and endorsements. (Source: Bloomberg)

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